Embrace the Jerry Jones playbook and think long term

With one of the biggest weeks of earnings season underway, investors should take a page from the playbook of Jerry Jones, longtime Dallas Cowboys owner and general manager, CNBC’s Jim Cramer said Monday.

Jones thinks big and is receptive to headwinds, Cramer said, and this week, in particular, investors should play the long game and not be swayed by short-term concerns.

“Ask yourself before earnings: Are you one foot out the door already, because neither you nor management see anything but short-term results and trouble?” Kramer said.

Alphabet Alphabet And Microsoft They’re both stocks that investors should look at for their long-term value, rather than immediate desirability, Cramer said. He informed the two tech giants after the bell rang on Tuesday.

“I can’t stress this enough, because there will be stocks – like Microsoft or Alphabet or maybe even [Facebook parent] Meta platformsAll this report this week — and they’ve been disappointed before and could do so again, Cramer said. “Can you brace yourself?”

The tech-heavy Nasdaq fell on Monday as investors awaited earnings from major technology companies. Microsoft shed 1.4% and Meta platforms I also fell. the alphabet Today closed higher.

“Microsoft sounds so easy, but remember you don’t own it right now, you own this stock because their embrace of AI might allow them to save the weak search engine, Bing, and make it really competitive against Google,” Cramer said. “I think they can do that, But you won’t see it this quarter.